How To Build Your Own Website For Your Online Business:
Almost everyone will agree, if you want to do business online, you need your own website. It can be a mini-site or a full multi-page site. Nowadays, maybe you just need a blog as a website. Find out what you need to know to build your own website, get web hosting for that site, and successfully start your online business.
If you are serious about maintaining a long term home internet business, you should have your own website. Having your own website will give you a lot more flexibility in how you approach your online business and provide you with a way to give your web business a presence on the Internet. Having this presence and making yourself known on the internet will improve the level of trust you will receive from your potential customers.
Having your own site can open up a lot of possibilities that you never could have imagined. For the many who embark on their own website adventure, it becomes a learning experience like no other.
Your website will take on a personality of its own and be the gateway to your online home business. You can think of it as a very patient friend, calmly waiting for you to discover a little hidden feature, which opens up a whole new range of possibilities, and starts your thoughts racing – thinking about how to capitalize on that particular feature.
You can get a little carefree, or be too relaxed with it, so bam! Right between the eyes – you end up with a big deal. But, creating your own website for your online business is fun, can be profitable, and can certainly nurture that creative flair in all of us
The first thing to do when starting your website is to choose a domain name. The domain name will be something like yoursite.com. A domain name should be researched carefully. It is best to have researched keywords in the name. A neat and free tool to help you choose a domain name is The Domain Twist. There are many places to get domain names. I prefer Godaddy.com or Netfirms for domain name registration. Netfirms currently has a promotion to receive a one-year domain registration for $ 4.95.
Once you have a domain name, you will need a website hosting account to host the domain. Web hosting accounts vary widely based on allowed disk space, bandwidth, number of domains supported, and other important considerations. Most annual accounts that would be more than enough to run your business online will cost between $ 6 and $ 10 per month. Currently, I recommend the BlueHost and Host Gator web hosting accounts. Both have recently received performance awards and they have very competitive hosting plans for your website. When selecting a web host, pay close attention and compare features like PHP support, MySQL database assignment, subdomains, scripting support, and others.
My favorite for the website builder program is Killer SEO Site Builder. This is a PHP script that you install on your web host account. The script provides you with a real easy rich text html editor. It also has tons of features that optimize your site for search engines.
When you get the SEO Elite website, scroll down the sales pitch and then close the page. The “7 days” pop-up window appears. Sounds like a lot of trouble, but trust me, it’s worth it.
Don’t load your site with banners and slow loading images. Use low-resolution images optimized for use on the web.
Write the content for your website page, commonly known as copy, then play editor: write, hack, rewrite, rewrite, rewrite, until it’s crisp, clear, precise, and fully understandable. Repeat your strong point or benefit from several times (at least three). Some people just don’t get it the first time or two. Spread your text a bit. Do not use double space, but use very short paragraphs and many headings with a little space between the heading and the paragraph.
When you build your website, target your audience. Don’t talk to vets about network marketing. They may be interested in network marketing, but they probably came to your site looking for a pet product and that’s what they’re looking for. When you know your target audience, you can be sure not to speak (write) over their heads. Use words they will understand without Webster’s help. You can just write a little below their level, but never above.
Keep your fonts constant throughout your site. Variety can be the “spice of life,” but can really look ugly on a web page. You can vary the size a bit and add a bit of color, but be careful with the typeface.
Know your target audience and make sure you don’t speak (write) over their heads. Use words they will understand without Webster’s help. You can just write a little below their level, but never above.
Highlight important selling words and phrases in bold, italics, underline, and color. Don’t overdo it.
Remember, purchases are never made on logic, but on emotion. Use copy designed to trigger an emotional response, such as a sense of loss, one of the strongest: “If you wait, this offer may no longer be available at this price.” Get it now at this ridiculously low price, and it’s yours forever. “
Once you’re online, focus on driving targeted traffic to your website by writing articles, getting backlinks, and optimizing search engines.